Charles Ellicott Commentary Isaiah 43:1

"But now thus saith Jehovah that created thee, O Jacob, and he that formed thee, O Israel: Fear not, for I have redeemed thee; I have called thee by thy name, thou art mine." — Isaiah 43:1 (ASV)

But now ... —The outpouring of love that follows is contrasted with the wrath of the preceding verse.

The Lord that created thee. —The title implies something more than “the Maker of heaven and earth.” Jehovah has created Israel as an entity that specially answers to an archetype in His own purpose, just as other created things did. To “call by name” is everywhere, but pre-eminently in the East, the mark of an individualizing tenderness (John 10:3), almost of a predestinating love that makes the name a witness of its purpose.