John Calvin Commentary Mark 7:36

"And he charged them that they should tell no man: but the more he charged them, so much the more a great deal they published it." — Mark 7:36 (ASV)

Then he enjoined them not to tell it to any person. Many commentators distort these injunctions to an opposite meaning, as if Christ had purposely excited them to spread news of the miracle widely. However, I prefer a more natural interpretation which I have formerly stated,⁴²⁴ that Christ only intended to delay its publication until a more proper and convenient time.

I have no doubt, therefore, that their zeal was ill-timed when, though enjoined to be silent, they were in haste to speak. We need not wonder that people unaccustomed to the doctrine of Christ are carried away by immoderate zeal when it is not called for. Yet what they unwisely attempted to do, Christ used to promote his own glory; for not only was the miracle made known, but the whole of that district, by despising the Author of heavenly gifts, was rendered inexcusable.

⁴²⁴ Harmony, vol. 1. p. 374..