It's About Authority, Not a Name
Multiple commentators, including Barnes, Spurgeon, and Gill, clarify that this verse is not a command to physically bow at the mere sound of the word 'Jesus.' Rather, 'in the name of Jesus' signifies bowing to His supreme authority, power, and majesty. The focus is on the person and position of Christ, which commands universal homage, not on a reflexive action to a word.